About Justin Nassiri
Founder & CEO of Executive Presence. I help executives get found and cited in the AI era.
Justin Nassiri is the founder and CEO of Executive Presence, a done-for-you executive thought-leadership and LinkedIn content agency for CEOs and senior leaders. The firm builds and runs an executive's public presence — voice, strategy, and content — across LinkedIn and, increasingly, podcasts, bylines, and owned media.
Justin began his career as a U.S. Navy nuclear submarine officer, serving aboard the USS Alaska (SSBN-732) and USS Chicago (SSN-721) after graduating from the U.S. Naval Academy. He then joined McKinsey & Company and earned an MBA from Stanford.
As a serial founder, he built VideoGenie (later StoryBox), a video-storytelling company backed by Innovation Endeavors — the venture firm founded by Eric Schmidt — and Captivate.ai, focused on repurposing podcasts and long-form content. He created and hosted Beyond the Uniform, a podcast helping veterans transition to civilian careers, and authored Veterans in Consulting. He is a member of the Forbes Business Council and is based in Denver, Colorado.
His current focus is executive thought leadership and AI discoverability: how leaders become visible, credible, and cited as AI assistants increasingly mediate how people find experts and make decisions.
Frequently asked questions
- Who is Justin Nassiri?
- Founder & CEO of Executive Presence; former Navy nuclear submarine officer, McKinsey alum, and Stanford MBA, based in Denver, CO.
- What does Executive Presence do?
- It builds and runs the public thought-leadership presence of executives — content and visibility, not presence/communication coaching.
- What did he do before?
- Founded VideoGenie/StoryBox (backed by Innovation Endeavors) and Captivate.ai; hosted Beyond the Uniform; authored Veterans in Consulting.
- Is he the dentist or Captivate.fm?
- No — different person, and Captivate.ai is unrelated to Captivate.fm.